Business Resources for Writers, Marketers and Small Business Owners
Writing and content creation tools are the meat and potatoes of a professional writers toolkit. Finding the right tools for creating shareable and viral content is easier when you know exactly where to look.
Below are a few examples of some of the best writing, content writing, copywriting, blogging, and content creation tools for professional writers.
- Grammarly: For grammar and spell checking.
- Hemingway Editor: To improve readability and sentence structure.
- QuillBot: For paraphrasing and improving writing style.
- Scrivener: Writing software for large projects like books or reports.
- Canva: Design platform for creating engaging graphics and visuals for blogs or social media.
SEO and Analytics Tools
The next step of polishing your newly created content is to optimize your blog posts, articles, web pages, and even social media posts for SEO. Adding key elements like keywords, alt tags, and meta descriptions can make all the difference in driving the right website traffic to your best content.
The following represent some of the top SEO and website optimization tools available with free and paid options for professional bloggers and website owners.
- Google Analytics: For tracking website traffic and performance.
- Yoast SEO: SEO plugin for optimizing content on WordPress.
- Moz: For keyword research and domain analytics.
- Ahrefs: Comprehensive SEO tool for keyword and backlink research.
- SEMrush: All-in-one tool for SEO, keyword research, and competitive analysis.
Content Management Systems (CMS)
- WordPress: Popular CMS for websites and blogs.
- Wix: Easy-to-use website builder.
- Squarespace: Design-focused website builder for small businesses.
Marketing and Social Media Tools
- Hootsuite: For scheduling and managing social media posts.
- Buffer: Social media management and analytics.
- Mailchimp: Email marketing platform for building campaigns.
- HubSpot: CRM and inbound marketing tool for tracking leads and clients.
- BuzzSumo: For content research and influencer marketing.
Freelancing and Client Management Tools
- Trello: Project management tool for tracking tasks and deadlines.
- Asana: Workflow management platform for collaborating with clients.
- QuickBooks: Accounting software for small businesses and freelancers.
- FreshBooks: Invoicing and expense tracking for freelancers.
- HoneyBook: CRM for managing client bookings and payments.
Legal and Business Tools
- LegalZoom: For business formation and legal documents.
- DocuSign: Electronic signature platform for contracts.
- HelloSign: Another option for secure online signatures.
- Wave: Free accounting and invoicing software for small businesses.
- Gusto: Payroll and benefits management for small businesses.
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Free Stock Images and Videos for Writers and Content Creators
- Unsplash: Free high-quality stock photos.
- Pexels: Free images and videos.
- Shutterstock: Premium stock image and video library.
- Adobe Stock: Paid high-quality stock resources for professional projects.
Training and Skills Development Resources
- Coursera: Online courses for writing, marketing, and business management.
- Udemy: Affordable courses on various professional skills.
- LinkedIn Learning: For business, technology, and creative courses.
- Skillshare: Creative courses for writing, design, and entrepreneurship.
Networking Tools and Community-Building Resources
- LinkedIn: Professional networking platform.
- Slack Communities: Writing and marketing groups for networking.
- Medium: Platform for sharing and reading articles on a wide range of topics.
- Freelancer’s Union: Offers resources and insurance for freelancers.
Productivity Resources
- Google Workspace: Docs, Sheets, and other collaboration tools.
- Notion: All-in-one workspace for notes, databases, and task management.
- Evernote: Note-taking and organizing app.
- Toggl: Time-tracking app for freelancers and teams.